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Archive for March, 2011

He Remembers Names

Two time USA Memory Champion and memory training expert and memory speaker Ron White shares his story about his favorite dry cleaner:

So there I was, just another normal day bringing my laundry to the cleaners. I was hurried and a bit frazzled from a stressful day. Sometimes I need to be reminded that my stresses aren’t the only stresses in the world and my cleaner came to the rescue this day. Oddly enough, he showed me this truth by becoming interested in me.

I have taught memory seminars and taught people how to memorize names for almost 20 years. However, I must confess that I didn’t know the name of my cleaner that I saw twice a week. For me, it was more a matter of walking in, leaving my clothes and going about my way. But on this day, I walked in and Nick (I would learn that was his name), smiled from ear to ear and said, ‘Hello Mr. White! Glad to see you today!’ In this moment, several things went through my mind:

1. Wow, this guy remembered my name!
2. It feels good that he took the time to memorize my name
3. I must be special!
4. Crap, what the heck is HIS name?

For a few minutes I fumbled through a conversation, looking all around his office for something that might display his name and then another customer walked in the door and Nick smiled from ear to ear and said, ‘Hello Mr McMahon, how are you today?’

WOW! Not only had Nick took the time to memorize my name. It seems that he had memorized the names of several customers. Over the course of the next year, I witnessed Nick greet customer after customer by name and it is remarkable to me. A man with no formal memory training (that I am aware of) but understand the importance of a good memory in business. Nick is a good businessman.

Two months after I moved 20 miles away my phone rang, ‘Mr. White this is Nick I noticed you haven’t been in in a while.’ I then informed him that I moved 20 miles away. But after I hung up the phone I thought, ‘This man has my business.’ It has been 18 months since I moved 20 miles away from Nick’s shop but to this day I take my cleaning to him. When I am going to his area, I simply bring my cleaning along.

Nick earned my business because he took the time to remember my name. Dale Carnegie said that,’Everyone’s favorite subject is them self and the sweetest sound to a person’s ear is the sound of their own name.’ Zig Ziglar says, ‘People don’t care how much you know until they first know how much you care.’

Whether you are using memory training or simply have a naturally gifted memory. The value of remembering a person’s name is invaluable in business. Heck, I must confess I love to hear, ‘Hello Ron White!’ and the truth be known we all love to hear someone call our name. If you would like my memory training on names click NAMES MEMORY TRAINING

So my hat is off to you Nick and thank you for taking the time to remember my name.

 

Does Ron White Have a Photographic Memory?

Two time USA Memory Champion and memory training speaker and memory expert Ron White shares the answer to the question : Does Ron White have a photographic memory? :

Wikipedia says that, ‘Eidetic or photographic memory is popularly defined as the ability to recall images, sounds, or objects in memory with extreme precision and in abundant volume.’

So do I (Ron White) have a Eidetic or photographic memory? Short correct answer = NO

Longer correct answer =

An Eidetic memory is typically referred to as someone who has the ability to look at information for say 30 seconds and then be able to recall the information so vividly it is like they were looking at a photograph of the information. This is the result of a 100% natural process in the brain and not memory training, as what I – (Ron White), use.

This video below of Stephen Wilshire is REMARKABLE and also the result of a true photographic memory. To my knowledge, Stephen is not using memory training to recall this information. Instead it is simply a remarkable illustration of an incredible natural memory. Here is an incredible video of Stephen:



The term, ‘photographic memory’ has been incredibly over used in my opinion. It has been used to describe anyone who demonstrates an exceptional memory capability and that just isn’t accurate. Over a period of 30 years, a baseball broadcaster may become such an expert at baseball he has hundreds of thousands of baseball facts in his brain. This does not mean that he has a photographic memory although his recall for baseball may truly be phenomenal.

What many of the memory training experts are doing is the result of a memory system and not a true photographic memory. So the simple answer is that ‘No, Ron White does not have a photographic memory.’ Instead mine is a  trained memory and in reality the term ‘photographic memory’ is incredibly over used and incredibly rare.

Wikipedia further states:

Strong scientific skepticism about the existence of eidetic memory was fueled by Charles Stromeyer who studied his future wife Elizabeth, who claimed that she could recall poetry written in a foreign language that she did not understand years after she had first seen the poem. She also could, apparently, recall random dot patterns with such fidelity as to combine two patterns into a stereoscopic image.[ She remains the only person documented to have passed such a test. However, the methodology of the testing procedures used is questionable (especially given the extraordinary nature of the claims being made) and the fact that the researcher married his subject, and that the tests have never been repeated (Elizabeth has consistently refused to repeat them) raises further concerns.

As of 2008, Elizabeth is in fact the only person who has claimed a ‘Photographic memory’ that has been tested.

If you ask me….bottom line….over used term and incredibly rare. If you want a photographic memory just find some good memory training and you will be halfway there…

 

Tackling my Biggest Memory Training Project EVER!

Two Time USA Memory Champion and memory training expert and memory speaker Ron White shares his journey on his biggest memory training project of all time! :

It is March 28, 2011 and as of yesterday I have officially began my biggest memory training project of ALL TIME! It is going to be HUGE!

For this project, I will memorize 18,000 pieces of information in consecutive order and I hope to have it complete by mid-May. Then I will rehearse it for a full month after that and then display it to the world the first two weeks in July.

It is going to be BIG….a David Blaine style memory stunt…

What is it? Well, I can’t tell you! I am not trying to tease you but I just can’t share. Why not? Well, believe it or not here are those in the memory training world who don’t want me to succeed as much as you and I want me to :)

Sure, like anyone else I have competitors and this idea of mine is so creative, so powerful, so…well frankly memorable that any of my fellow memory experts who heard the idea would think….’WOW! Why didn’t I think of that?! That is awesome! I am going to do it before he does!’ Then I would have spent 3 months on this memory training project only to have it wasted :(

A few years ago, World Memory Champion Ben Pridmore was going to break the Guinness World Memory Record of memorizing Pi and he memorized it to 50,000 places and then just a month before Ben was set to break the record a Japanese man broke the record by reciting Pi to 80,000 digits! What a heart breaking thing for Ben!

I will tell you this, it is going to require me to have 2,000 to 3,000 ‘memory files’ or loci. If you don’t know the memory palace method of loci then check it out here memory palace method of loci. Essentially, I am walking around my home town of Fort Worth and snapping 2,000 photographs in a specific order and then using these photographs to memorize my project.

I promise to keep you updated on my memory training project but more importantly I want to encourage you to set a goal for something that you want to memorize that would be interesting to you. For Ben Pridmore that would be 50,000 digits of Pi, for Jerry Lucas (memory guy in the 1980s) it was the NYC phone book on the David Letterman show and for me…well…I am going to keep it a secret just a little longer :)

 

How to Become a Subject Matter Expert

Two Time USA Memory Champion and memory training expert and memory speaker Ron White shares how he can make anyone a subject matter expert overnight.

You don’t have to have a very long conversation with me to discover that I served in the US Navy for 8 years from 2002-2010. It is without question the highest honor of my life. During my time in the Navy, I served in Naval Intelligence and value my experiences and the knowledge about the world I gained.

Early in my Navy career I was in a school and they were teaching us how to give military briefings. They would assign us a subject (in this case a country) and then asked us to research it for 2-3 days and then give a classified briefing on the country. While some in my class were assigned Germany, Thailand or Kenya I received Israel….GREAT! There is nothing complicated about that country! This should be easy! :)

Over a period of 3 days I researched Israel and used my memory training to memorize details and facts about the country. In just a matter of days, I literally had hundreds of facts in my memory because I was using my memory training. Then when my briefing was over a Chief (kind of like my boss) asked me, ‘Petty Officer White, what do you do in your civilian career? Are you a professor at a college on Israel?’ I laughed and said, ‘No Chief I am memory training instructor and I teach people how to memorize anything and I just memorized this info over 3 days.’

The Chief was BLOWN AWAY that anyone could become a subject matter expert in just a matter of 3 days on a country as complicated as Israel.

Then a few years later, on a television show called, ‘Stan Lee’s Superhumans‘ on the History Channel they took me to a Home Depot and I memorized the product prices and then we compared my memory to the computer. Not only did I remember all the prices correctly…I beat the Home Depot computer!

In a few days, with memory training, I became a subject matter expert on Israel. In just a few hours, with memory training, I became a subject matter expert on Home Depot products and even once memorized Martha Stewarts magazine for a segment on her show.

The truth is that anyone can become a subject matter expert on any subject faster than they ever imagined but they have to use the correct memory training strategy. If you are needing to learn information FAST and become a subject matter expert overnight…don’t give up you can! Use the memory training method of loci that I used and teach.

Let me know if you have any questions!



 

Memory Training in Schools Around The World

2 Time USA Memory Champion and Memory Speaker Ron White Shares his vision for memory training in schools:

Memory Training In Schools Around The World

Here is a video of why memory training in schools is so important:


This blog is not about something that I have done, instead it is more about a passion that is on my mind and hopefully by posting it here. Someone who has connections, power and authority that I don’t have will see it and help make it a reality.

Every memory training seminar I teach someone will invariably say, ‘Wow! I wish I had this training when I was in school!’ You see, in schools we teach how children WHAT to learn but not HOW to learn. Frankly, most memory training techniques taught in school are silly and out dated.

The old acronym method of memorizing something is cumbersome. For example, if you want to memorize all the Great Lakes – Huron, Ontario, Michigan, Erie and Superior you memorize the Acronym H.O.M.E.S. and each letter stands for a letter in the name of the lake.  Granted it works in this particular case but to memorize all school work this way really seems silly and cumbersome.

What students really need is a good understanding of loci and then how to apply it to each subject such as math, science, history, languages, etc.

I don’t know how to get this memory system there. I have no clue. I am working hard, doing what I know to introduce memory training to students around the world. The method I have been following is to introduce it to the parents in a business environment and hope they expose their children. Yet, I would like a more streamlined was to get this information directly in the hands of students.

One day I see countries using my curriculum for memory training and speed reading as a part of what students learn as the basics of learning. If you have any contacts, anywhere in the world you may be beneficial in getting my memory system in the hands of students as a part of that state’s/country’s curriculum please send to me ( Ron White )and I promise we will make the world a better place for all.

 

Speaking for YPO groups Around The World

YPO Resource and Memory Expert Ron White Amazes

Two Time USA Memory Champion and Memory Keynote Speaker Ron White shares his journey around the world teaching memory training seminars for YPO around the world:

Today I am typing this from a hotel lobby in Asheville, North Carolina. I spoke for my good friend, Craig Lawn’s sales conference today. I will be sleeping in a hotel room 38 of the next 44 days teaching seminars in San Diego, North Carolina, San Francisco and Miami. Then I head off to Africa and speak in Kenya, Zimbabwe, South Africa and Mauritius. Then to Asia for the last part of April speaking in Indonesia, Bangkok, Malaysia and Singapore.

All of my talks in April will be for an organization known as YPO (Young Presidents Organization).

YPO is a worldwide organization of CEOs who meet in chapters around the world. They meet for friendships with fellow CEOs, business connections and wisdom they can share with one another as they are all experiencing the same types of challenges as their companies grow.

It has been a fun experiencing speaking for this group of CEOs. My first real entry into this world was with the speakers bureau Gail Davis and Associates. Gail suggested I speak for YPO in Barcelona at their GLC (Global Leadership Conference). It was a risk. The cost for me was $2,000 for the right to speak to the group for 15 minutes, airfare to Barcelona and hotel stay in Barcelona. Yet, in the 15 minutes I must have really captured their attention because one year later I have been around the world speaking on the power of a trained memory to these CEOs.

Why would a CEO need to improve their memory? One of the CEOs has 900 employees and he wanted to be on a first names basis with all 900 and I ended up being his personal memory coach. Another saw value in what I did and wanted me to come to his company and teach his employees how to remember product knowledge. The theme of my talks for YPO tend to center around how to remember names and faces, how to give speeches from memory, how to memorize chapters of books or key points from a seminar.

And I have some good news! These ultra successful men and women seem to struggle with the same challenges as you and I and one of those challenges is having a poor memory. So YPO and I have found a great partnership. I help them with their memory training and they pay me well to travel the world speaking for their organization. As a matter of fact, YPO is keeping me so busy right now my number one desire is just to go home and sleep in my own bed….

With that said, this is a once in a life time opportunity to be connected with YPO and I am thoroughly enjoying it. If you are a high powered CEO I would encourage you to look into YPO for the lifetime friendships and relationships that you can build. And if you are breathing I would encourage you to look into memory training for the health of your brain and business!

Now if you will excuse me I am sure I have a flight to catch or hotel room somewhere to check into…..

 

Stan Lee’s Superhumans Memory Guy

Two Time USA Memory Champion and Memory Training Speaker Ron White shares what it was like to be a guest on the History Channel’s Stan Lee’s Superhumans:

What was it like to be a guest on Stan Lee’s Superhumans? QUICK ANSWER = AN HONOR!!!!!!! (and fun)

LONGER ANSWER:

I have been a professional memory keynote speaker for almost twenty and have had a ton of fun. Yet, few experiences have come close to that of being on Stan Lee’s Superhumans. The production company, Off The Fence, that was filming the show contacted me in Feb of 2010 and asked me to be on the show and I was EXCITED! Stan Lee is the creator of comic book hero’s like Spiderman, The Incredible Hulk, The Fantastic Four and others. In his new show he travels the country looking for real life super hero’s and they selected me as someone with ‘special powers’. Wow that was too COOL! And all because I know how to memorize!

They asked me where I would be the middle of May and I told them I had a speaking engagement in Austin so we agreed to meet there. Then two weeks before the filming I went to check the details of my Austin speech and turns out it was in Alabama and not Austin! Well, at least I got the ‘A’ part right! Ha! That week after my Alabama speech I made my way to Austin to meet the crew. We met the night before for dinner at a restaurant. It was fun to get to know the London based crew.

The next day, we made our way to a jogging trail in Austin where I would memorize the names of a group of runners before they took off on a 3 mile jog and then as they crossed the finish line I would call out their names. This was a challenge but not nearly as much of a challenge as getting runners to participate in this! The World’s Most Flexible Man, Daniel Browning Smith, is the host of the show (Stan Lee doesn’t travel to the locations) and in order to get a crowd for me to memorize he got everyone’s attention and performed his super bendy flexible man routine. I had never seen a man put both his legs behind his ears and play his rear end like a drum…well…until that day. Daniel’s flexible routine gathered a crowd and memorized names. Then as the group came back from the run one by run I called out their names from memory.

After the run, we went to The University of Texas for an MRI team to conduct an MRI on my brain while I memorized. Before I went in the tube they asked me if I was claustrophobic. Well, I now know how to answer that question properly! Yikes! After being in the tube for 30 seconds I asked to be taken out. The tube wrapped around my entire body with the edges touching my shoulders on each side and the section wrapping around my head could not have been more than 8-10 inches from my face. I felt like I was being buried alive. It was a panicked feeling. If the History Channel was not there with cameras I must confess I am not sure if I would have been able to go back in on my own. But I did.

The scientist then began to study how I use a memory training system to improve my memory and use it to memorize. Before I went in the tube the operator told me that the average score correct was 79% and if someone scored 82-85% it was such an anomaly that everyone would notice. As I exited the tube they gave me my scores for the three trials. I had memorized above 92% on each trial but the last trial I had memorized a perfect 100% and that had never happened before! The host Daniel Browning Smith also scored very high in the 90 percentiles each trial.

The final leg of the show was going to a Home Depot Store and having me memorize 60 items selected at random off the shelf and then comparing my memory to the cash register. After the first run through the show producer told me I was wrong 3 times. WHAT?! Are you serious? I was dumb founded. ‘Are you sure?’ I asked. ‘Yep’, you were wrong 3 times was the reply.

‘Which ones?’

‘We don’t know. We just remember 3 times you were wrong.’

‘I don’t think I was’

‘You were’, everyone from the host, store clerk, store manager and film crew assured me.

‘Can we do it again and when it says I am wrong let’s stop and do a price check.’

They agreed to humor me and we ran through it again. Each time the computer said I was wrong we did a price check. And…well….all 3 times the Home Depot computer was wrong and all 3 times the two time USA Memory Champion Ron White was correct! :)

The moral of the story is, if you are going to Home Depot and don’t have me with you. Then you better take a pen and paper!

What a fun experience it was to be including in the amazing History Channel program Stan Lee’s Superhumans. The show aired almost 6 months ago and to this day people tell me they enjoyed the show. Last months, walking through downtown Fort Worth a stranger stopped me on the street and told me that he had seen me on the show.

It was an incredibly fun experience and one that I will never forget! Catch the re runs if you can….now that you know the rest of the story :)

 

2011 USA Memory Championship Update – Nelson Dellis Wins

Two Time USA Memory Champion and Memory Training Speaker Ron White shares his thoughts on the 2011 USA Memory Championship:

The 14th annual USA Memory Championship took place this past Saturday in New York. For the first time in two years, I did not walk away as the USA Memory Champion. I must tell you that losing stings, it burns and it hurts. With that said, I did very well and finished in second place. My score in the final round of memorizing 71 consecutive playing cards in five minutes would have won the tournament in any other year. Yet, this was Nelson Dellis‘s year, and he memorized an astounding 100 cards in five minutes.

After I verbalized the 71st card, I handed the microphone to Nelson knowing that what he said would determine the winner. If he said the correct card, he would win because I did not know the next one. If he faltered, I would be the USA Memory Champion. I don’t know what he said because I went numb when I passed the microphone, but I could tell from the judge’s reaction he was correct. I then turned to Nelson and said, “I would like to be the first to congratulate the new USA Memory Champion…Nelson Dellis.” That was hard to do. I did not want to pass the torch, but chose to go out on my terms.

What value did I take from this year’s tournament? As I stood there, I realized that I didn’t have to compete this year. After all, I had nothing to prove, but I wanted to compete to challenge myself. There is a quote from Teddy Roosevelt in which he says that the people who neither know victory nor defeat are “cold and timid souls.” There are people all around you who have no clue what it means to work hard toward a goal and fail. Instead, their life is marked by no challenges, no goals and no growth. Yes, defeat stings, it is hard and it burns. Yet, the worst sting of all is being a cold and timid soul who knows neither victory nor defeat.

What is next for me? I will give my brain a rest for a few days and then press on to the next memory goal. However, I assure you, I will be challenging myself, putting myself in a position where I may not walk away number one. I refuse to be a cold and timid soul who neither knows victory nor defeat, and that is my wish for you as well.

Congrats, Nelson. You earned it.

 

How To Select a Memory Expert Keynote Speaker

Two time USA Memory Champion and Memory Training Expert Ron White shares his thoughts on how to select a memory expert as a keynote speaker for your conference:

What should you look for when selecting a keynote speaker on the topic of memory?

I have been speaking on the topic of memory for twenty years! Can you believe that! Since I was 6 years old! Okay, lame joke. In reality I started when I was 18 years old. (that is the truth)

What should you look for when you are selecting a memory expert to come to your conference and be the keynote speaker on the topic of memory improvement? This is my check-list (in no particular order):

1.     What is the memory expert’s biggest memory accomplishment? Have them held memory records or been a national/world memory champion?  Now hear me out – in order to deliver quality training on the topic of memory you do NOT have to have held a memory record or been a memory champion. With that said, there are very basic ways to memorize information and there are more effective memory training methods. A person who has held records or been a memory champion undoubtedly uses the more effective methods and it is a tell on what they may share with your group.

2.     What is your speaker willing to teach? Point blank ask them – are you just going to give us the basic memory tips and then hold back the good stuff only if we want to purchase your memory CDs? If the talk is 30 minutes or less I would honestly say that is probably all you can get in that time. On the other hand, if you are giving them one hour to speak you must demand that they share their memory training techniques on how to memorize. What many memory experts who keynote speak do not get is that if you share you best people will be inspired to purchase CDs so they can continue to practice. Unfortunately, most don’t get this and because of that hold back on what memory techniques they share.

3.     Ask them if they have memory training techniques that they don’t share. Yep, you heard that right. There are memory experts out there who refuse to teach you their ‘good stuff’ even if you purchase their material. They want to keep the techniques hidden so you won’t bust their records. Now…seriously? Does that not tell you EVERYTHING that you need to know about how much they REALLY care if your group improves their memory?

4.     Does the memory training expert have references? Anyone who has been a professional speaker or delivering keynote talks for more than 3 months should have a drawer full of positive references.

5.     Ask them how they learned how to memorize. If they reply, ‘I just noticed early on I had this special ability’ then they may not be the memory keynote speaker that you are looking for. You want someone who has a teachable system not a natural gift.

6.     Inquire if their talk is more motivational or memory training driven. There is no right or wrong answer here. However, if you are hoping to learn how to memorize from your keynote speaker and he talks for an hour about his experience becoming a memory champion you will be disappointed. On the other hand, if you were looking for a motivational speech on winning the USA Memory Championships and you get a memory training workshop on how to memorize names then you will be equally disappointed.

7.     Does the speaker have CDs, DVDs and books. This is often a sign of length of speaking and speaking success. If a speaker has no books or CDs you really have to question the level of success they have experienced. In this day and age any keynote speaker, professional speaker or for that matter high school student can professional print a book or CD that looks like it came off the Barnes and Nobles shelf from an internet printer for a very small investment.

If your group is looking for a professional speaker to teach them how to memorize in a keynote talk this is a great check-list for finding a true memory expert. If you don’t want to spend endless hours searching for this keynote speaker then may I suggest you select ME! My name is Ron white and I am the two time USA Memory Champion and I have held the record for the fastest to memorize a deck of cards in the USA. I am committed to sharing with your group my best memory training techniques that they can use to improve their business or grades. I will have CDs and DVDs your group can purchase to learn more but my talk is 100% content driven and CDs are made available only as reinforcement.

I do believe that if you chose me as your memory expert and keynote speaker I would wow, entertain and educate your group. For years, everyone would be asking – ‘do you remember that guy who came in here and memorized a 50 digit number that he never saw and repeated all those names?’

This is Ron White and I look forward to being your memory expert and next keynote speaker!

 

Why I Compete in the USA Memory Championship

Professional Keynote Speaker and Memory Expert Ron White shares why he competes in memory tournaments and specifically the USA Memory Championship.

Today I was interview for a video blog on at www.time.com and the interviewer asked me why I compete in memory tournaments. There are probably a handful of reasons and listed in no particular order:

1. They are fun! Yeah, I know it sounds dull and boring and recently when I read in Joshua Foer’s book, Moonwalking With Einstein that they seem to have all the excitement of an SAT test I did chuckle. On the other hand, there is adrenaline, strategy, intensity and fun!

2. If you are going to have a hobby why not have one that makes you smarter or learn faster? Sure you could play pool or darts as a hobby and I enjoy both but at the end of the day what have you really accomplished other than passing a little time and relaxing. Both are perfectly good reasons to play darts or pool by the way and certainly not trying to insight the bar game crowd here.

3. It is cool to be #1 in the United States at something. I mean to be national champ…yeah…that is cool :)

4. I am just curious how fast my memory can operate and how fast I can go with more and more memory training. I am really curious and I enjoy the challenging of pushing it further than I did the year before.

5. I teach memory training seminars for a living so competing in these tournaments and specifically the USA Memory Championship does give me very, very, very good PR.

6. Memory training keeps your brain YOUNG! I really believe the more I work my memory the sharper and quicker it gets and keeps it healthier and younger

7. I am a competitive person and I really thrive on the competition. I like working hard on a strategy and well…coming out on top is really thrilling! The feeling of being crowned the USA Memory Champion was exhilarating!

8. If I am going to walk on a stage and be announced as one of the best memory experts in the United States, I better do something to prove that is true! I didn’t want to be one of these guys who had the marketing hype ‘America’s Top Memory Experts’ but yet not put myself up against the best in my field. There is just something wrong with a person who claims to be the best but refuses to be measured. For the rest of my life I will be able to say that I went up against the best and walked away as the USA Memory Champion!

Are there more reasons than these? I am sure there are and I will transcribe those over time I am sure. In the meantime, I really do encourage you to take a look at this hobby for yourself and your kids. It is a happy, healthy and productive hobby and can really impact every area of your life when you learn how to improve your memory.

This article was written by Ron White USA Memory Champion and memory training expert.

 
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